CNH Celebrates 25 Years of Success with New Holland in India

Initiating India operations in 1998, the brand has pioneered and introduced technological advancements for the Country's farming sector.

New Delhi, January 17, 2024

CNH, a global leader in agricultural and construction solutions, proudly celebrates the 25th anniversary of its brand, New Holland, in India. Since its inception, the brand has been at the forefront of introducing cutting-edge technological advancements to the Country's agricultural sector. It has pioneered the baling technique for crop residue and is a market leader in the segment.

As part of the celebrations, the company showcased its wide range of farm equipment, including tractors, combine harvesters, and balers, at its Greater Noida manufacturing plant. CNH also presented its local R&D capability by demonstrating precision technology, including telematics and software apps, developed and integrated across product segments by the India Technology Center.
 
Narinder Mittal, Country Manager & Managing Director of CNH India & SAARC, said, "As we commemorate 25 years of New Holland's journey in India, we take pride in our commitment to delivering not only cutting-edge technology and superior products, but also in our unwavering dedication to supporting hardworking farmers – the backbone of our nation. We look forward to the next chapter with a renewed promise to bring forth innovation, quality, and service that not only empower our farmers but also contribute to the growth of the Indian economy and communities."

The Greater Noida manufacturing facility is one of the most advanced tractor manufacturing facilities in India, with an annual production capacity of over 60,000 machines. The plant operates according to the company's CNH Business System, which drives greater accountability, agility, efficiency and safety and is aligned with the Country's Make-in-India and Aatmanirbhar Bharat initiatives, delivering over two decades of continuous production for both domestic and export markets. Recently, it achieved the impressive production milestone of over 6.7 Lakh tractors.

CNH India remains committed to sustainability and environmental stewardship. With a firm focus on reducing its carbon footprint, the plant has made significant strides, reducing approximately 26,000 tons of CO2 emissions over the past decade. Embracing renewable energy sources, solar panels installed at the Greater Noida plant provide some 25% of the facilities' energy requirements. Furthermore, the facility has adopted the Miyawaki Project Methodology, planting over 10,000 trees of 30 different species covering 3,000 square meters.

CNH India serves the Country through its Case IH, New Holland, and CASE Construction Equipment brands, delivering on the promise to provide world-class engineering products. The company has a robust network of 470+ dealers and over 1,000 touchpoints in India, demonstrating its strong and trusted presence.

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